My Client Appreciation Event

I hosted a private event for my clients and a select few prospective clients this week. The venue--a brand new business and tea bar called SimpliciTea (I've raved about them in a previous blogpost). The result of the event was AMAZING! Although it was a simple, intimate, laid back, down-to-earth event, for my clients it meant the world. They felt as though I was serious about small business, cared deeply about their success, and most importantly they were inspired by comradery.

I had a couple of my clients talk about their business, where they were in the process of business and they also offered up testimonials. This made other startups or business owners know that they were not alone in the process; while also giving the outside world a small glimpse of what my company accomplishes for startup entrepreneurs.

I had bankers and funders present and they shared the current state of business lending, the current state of business SBA lending and the current state of non-profit grant funding.

I blogged about a conference earlier this year where I learned to "take an interest in others and they will take an interest in me." Not only did I sign two new clients from this event, I also gained more trust, respect and admiration from my current clients.

I plan on having more events in honor of my clients and I suggest you do the same.

About the Author: Cheryl Isaac is the writer of this blog and the Startup Business Consultant & Owner of Isaac Business Services; an agency that offers startup concierge & business planning services for small businesses.